ETV Broadcasts to Indian Audiences in USA via Genesis Networks

NEW YORK — Genesis Networks, a provider of next-generation global video transmission services, today announced that ETV, one of the largest networks of satellite television channels in India , has contracted with Genesis for a fully managed video transmission solution from ETV’s studios in Hyderabad, India to the DirecTV facility in Los Angeles, California.  This solution includes delivery of both ETV Telegu and ETV Bangla channels.

Genesis Networks provides a turnkey solution that includes all required video encoding and decoding hardware, end-to-end fiber connectivity, network management and 24 by 7 by 365 monitoring and technical support services.  In addition to the video transmission services, Genesis Networks will also provide a managed automated nine hour time delay service to place ETV programming on the appropriate programming schedule for North American time zones.    

“Genesis Networks is unsurpassed in its ability to provide a high-quality, turnkey delivery solutions,” said Mr. K. Bapineedu, Vice President, ETV Network, India. “With Genesis, we’ve been able to expand our broadcast reach to new markets, customize our programming and reach new audiences in ways that were previously too complicated and expensive to consider.”

 “We have developed our extensive 70 city global video network precisely to meet the needs of premier international broadcasters like ETV,” said Paul Parente, senior vice president of global sales at Genesis Networks. “Our turnkey fully managed transmission solutions provide the ideal vehicle for delivering tailored high quality video content to DTH, cable and broadcast outlets around the world and we are very excited to add ETV to our growing list of blue chip customers.”

Genesis Networks provides turnkey fully-managed video and data services with a global fiber and satellite infrastructure. Genesis Networks’ service includes innovative and unique options including Portable Bandwidth, allowing customers to make the most flexible and efficient use of their bandwidth, and the industry-leading IRIS real-time monitoring and booking system. To learn more about Genesis Networks solutions, go to www.gen-networks.com.

###

About ETV – website (www.etv.co.in)

ETV Network, established in 1995 by the media & entertainment leader Ramoji Group, provides focused, meaningful and unbiased infotainment to audiences across India and many parts of the world. The network, a 12-channel source of rich and relevant TV viewing experience, fulfils people’s unique infotainment needs by addressing them in the language of their choice.

ETV Network reaches out to people of major states of India like Andhra Pradesh, West Bengal, Maharashtra, Karnataka, Orissa, Gujarat, Uttar Pradesh / Uttarakhand, Rajasthan, Bihar / Jharkhand, and Madhya Pradesh / Chattisgarh, in respective language. The chief rationale of every network channel is to empower viewers with information that matters to them and to enthrall them with wholesome entertainment in the language of their own.

ETV Network, a pioneering initiative from the Ramoji Group, commenced operations in 1995 with the launch of ETV-Telugu, the leader in India’s media & entertainment sector. The group has registered several innovations in its illustrious three-decade-old history. The group is known for its distinguished engagement in diverse sectors.

ETV Network’s creative drive is supported by its ability to absorb emerging technology. The network’s state-of-the-art infrastructure includes a dedicated Earth Station, the first to be commissioned in India by a private media organization.

Genres (across ETV Channels):

v  News & Current Affairs

v  Live Events

v  Reality Shows

v  Talent Search Contests

v  Daily Soaps

v  Weekly Serials

v  Talk Shows

v  Game Shows

v  Devotional Programmes

v  Special Programmes for Children & Youth

v  Blockbuster Movies

v  Annadata – Dedicated programme for farmers

About Genesis Networks

Genesis Networks operates one of the world's most advanced video fiber networks, providing service across 70 cities on five continents.  Genesis Networks provides broadcasters, cable networks, production companies, and corporations with high-quality customized global video transmission services that are reliable, flexible, and affordable. The Genesis Networks platform is a next-generation, IP-based fiber and satellite video network with cutting-edge switching and compression technologies. With access to more than 225 locations worldwide and growing, many organizations can now take advantage of Genesis Networks services. The company’s network operations center in New York City maintains the health and standards of the global network while the Genesis Networks proprietary software system, IRIS, gives clients remote, real-time network monitoring, scheduling, and control capabilities. For additional information on Genesis Networks and its innovative products, please visit www.gen-networks.com.